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The infinite scroll and other habits that make apps your favourite…

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Homer Simpson Trumps Superman

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What makes Disney magical?

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Why we love Elvis and Drive to Survive?

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To BE or not to BE #14 - Dark Patterns

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Intriguing Insights #13 - Taking the pain out of payments

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Weekend Wrap-up #09 - Mumbai awakes to life and freedom

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To BE or not to BE #13 - Goal Gradient Effect

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Intriguing Insights # 12 H - What if this is as good as it gets?

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Weekend Wrap-up #08 - It just couldn't be anything else

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To BE or not to BE #12 - Gambler's Conceit

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